We live in exciting times, where it seems anything is possible thanks to technology. The advances we've seen mean every industry can utilise technology to give consumers a better experience.
The massage industry is also taking advantage of numerous solutions that streamline appointments and make sessions more accessible. In this guide, we'll explore them in detail.
Integrating virtual reality
Everywhere we look, VR is gaining traction. Whether in exercise, education or leisure, technology is entering everyday life. The massage industry also uses VR to help clients relax and switch off their minds.
Creating a safe place
Some people go to a massage therapist because they're dealing with a lot of stress—but many find they just can't switch off. Integrating VR into massage sessions can create a safe place for clients and help them reduce negative thoughts.
Connecting the mind and body
While music and candles can help the mind relax and go into a state of peace, VR applications transport people to the most relaxing places. For example, a therapist could create a serene beach environment for clients or take them to a mountaintop.
Going on a journey
Specialist therapists might use VR to take their clients on a journey of discovery, creating a tailor-made experience. Combining hands-on massages with VR results in a serene environment where clients can switch off and find peace.
Smart massages
Smart technology is everywhere right now, not just for convenience. The range of smart tools for massages allows people to relieve tension at home or enjoy an intensive experience working with a therapist.
Let's explore how some of these technologies work.
Guns and rollers
Going to a therapist for general muscle pain isn't always practical, and that's where guns and rollers come in. Massage guns are powerful devices that target pain points and speed up your recovery after intensive workouts, while rollers offer the same benefits.
Compression therapy
Compression massages can enhance circulation and relieve muscle pain, making them an excellent investment for individuals with chronic leg and back pain. You'll find these devices at all price points, including high-tech models.
Personalisation
Many smart massage tools have dedicated mobile apps which enable you to customise your experience. While some are more basic than others, they might have programs that offer varying intensity levels.
On-demand massages
The internet has changed how people get massages, with more people choosing to book conveniently online rather than go into a clinic. However, recent surges to meet consumers' demands mean you can quickly go onto a website or app and book an appointment.
So, if you're looking for a full-body massage, all you need to do is look online for available therapists. In most cases, you can book an appointment for the same day, saving a lot of time and letting you enjoy the experience.
Therapists can also diversify their income streams and build a strong reputation on platforms, taking control of their careers.
AI-Massage chairs
Artificial intelligence is the most exciting advance in modern times, and its sheer capabilities continue to expand. Can you have an AI-powered massage? Absolutely. Many chairs have integrations that enable them to customise your experience.
Body scanning
Some AI massage chairs can scan each user's body, getting a realistic idea of the contours and posture, which allows the chair to tailor your massage. Does it replace a human therapist with years of experience? No.
However, enjoying a tailored massage in the comfort of your home offers convenience when you might not have time for an appointment.
Adaption
Older massage chairs were pretty much a plug-in-a-go solution, but AI-powered chairs offer users more control over their experience. For example, chairs can automatically adapt their intensity by understanding the user's body type and preferences.
You can also choose between various massage techniques that target specific areas, with some chairs even having heat settings.
Augmented reality
AR is instrumental in training new massage therapists and giving them an interactive learning experience. Therapists can get hands-on experience in various settings using training modules, including working with injuries or unique body types.
Anatomical visualisations
Massage therapists must have extensive knowledge of the musculoskeletal system, allowing them to diagnose pain points and ensure they treat problem areas effectively. Some AR solutions enable trainees to get a visual representation of the body, which is incredibly helpful.
Interacting with clients
Traditional roleplay is often the most popular way for therapists to learn customer service skills, but AR also provides alternatives. By simulating both positive and negative interactions, massage professionals can navigate a range of situations.
Robotics
Robotics are an intriguing prospect, and we're slowly seeing them integrate into society. It will be a long time before robots become commercially available, but engineers have created lifelike models that can behave like humans.
In many ways, AI massage chairs and other tools are precursors for a future where robotics becomes highly advanced, and people can book an appointment with an AI-powered massage therapist.
Of course, they won't replace humans - but it does mean you'll never have to wait for an appointment again.
Combining robotics with VR
Let's not forget that robots combined with VR will provide an epic experience that turns the standard massage on its head.
With VR's power to transport the mind and robotics-powered devices emulating the effects of a massage, you can be on a tropical island in a couple of minutes.
The bottom line
Technology is constantly evolving, and its exciting implications mean the massage industry can embrace it without forsaking the importance of talented therapists. Maybe in the near future, you'll have a VR-style massage or invest in a chair for home use.
If you'd like to enjoy a massage whenever you feel like it, I Love Massage (UK) has a range of certified therapists ready and waiting. We only allow certified professionals to advertise on our website and go out of our way to give you the best possible experience.
Please feel free to book a massage today or contact us with any questions.